Project Overview
In an increasingly digital-first global economy, the demand for agile, customizable multi-vendor marketplace platforms has skyrocketed. Businesses today require more than static e-commerce sites—they need versatile, scalable ecosystems that can support everything from peer-to-peer commerce to B2B service platforms.
Cubet collaborated with an ambitious client to create a modular, self-serve marketplace builder. The goal: offer the ease-of-use of platforms like Shopify while delivering far greater flexibility for managing vendors, services, products, and multiple business models. The result is a no-code, multi-vendor platform enabling entrepreneurs, creators, and organisations to launch powerful marketplaces without writing a single line of code.
Industry
E-Commerce / Marketplace Platforms / SaaS for Digital Commerce
The Client
A digital-first innovator aiming to democratise commerce infrastructure by offering a plug-and-play platform that supports marketplaces of all types—B2B, B2C, C2C, services, subscriptions, and beyond.
Challenges Addressed
The client identified a significant market gap: while tools like Shopify simplify single-store launches, there was no easy, customizable tool for launching multi-vendor marketplaces. Key challenges they aimed to solve included:
- Lack of flexible platforms to support various marketplace models (goods, services, subscriptions, digital assets)
- Limited admin control in existing platforms for managing vendors, disputes, or complex payout structures
- No-code tools in the market lacked multi-role support or scalability for growth
- Long development cycles and dependency on tech teams delayed marketplace launches
- Difficulty for niche sellers and agencies to enter digital commerce without upfront engineering investment
Collaboration in Action
Cubet designed and built a robust, modular platform that empowers users to launch a custom multi-vendor marketplace in minutes. The system was built from the ground up to handle a wide range of commerce models, integrate advanced payment workflows, and deliver mobile-ready storefronts.
Key capabilities include:
- No-code UI builder with pre-built templates
- Support for digital, physical, service-based, and peer-to-peer models
- Full-featured admin panel for overseeing users, vendors, taxes, listings, payouts, and dispute resolution
- Vendor-specific dashboards for managing catalogues, orders, pricing, and customer communication
- Integrated smart search and filter system for enhanced product/service discovery
- Optional mobile apps for marketplace owners to expand reach
Technologies Deployed
- Frontend:
- Vue.js + Tailwind UI templates for dynamic, theme-ready storefronts
- Mobile:
- React Native white-labeled apps for Android and iOS
- Backend:
- Laravel with PostgreSQL for high-performance, multi-tenant backend
- Authentication:
- OAuth2 / JWT with multi-role access and permission layers
- Payments:
- Stripe Connect, Razorpay, PayPal with support for split payments and escrow
- Cloud Infrastructure:
- AWS (hosting), S3 (media), CloudFront (CDN delivery)
- Extensibility:
- Plugin architecture for features like chat, reviews, loyalty points, and shipping integrations
Innovative Feature
At the heart of this platform is its multi-model, no-code architecture. Unlike traditional tools limited to e-commerce storefronts, this system allows users to create service-based marketplaces, subscription models, and P2P ecosystems—all from a single admin interface.This was made possible by a plugin-based framework that enables rapid expansion with new features, and a robust vendor onboarding engine that automates commissions, payments, and profile creation. Store owners can go live in hours, not weeks.
Value Delivered
- Enabled 1,500+ unique marketplaces to launch within the first 12 months
- Cut go-to-market time from weeks to hours for new store owners
- Improved vendor satisfaction with seamless onboarding and intuitive dashboards
- Opened up digital commerce for niche service providers and independent sellers
- Provided an enterprise-grade admin interface with deep marketplace visibility and control
User Feedback
Early adopters praised the platform’s flexibility and ease of use. Vendors appreciated the intuitive dashboard experience, while store owners highlighted how the platform’s admin tools simplified complex tasks like vendor commissions, order tracking, and dispute management. Agencies began white-labelling the platform to launch branded niche marketplaces for their clients.
Conclusion
This solution reimagines what a marketplace builder should be. It combines the simplicity of no-code platforms with the robustness of enterprise commerce tools, all wrapped in a modular system that supports innovation at scale. From digital services to physical goods and everything in between, users now have a true "marketplace-in-a-box" solution.
Impact Made
By simplifying complex infrastructure into a user-friendly, no-code environment, Cubet helped the client empower a new generation of marketplace entrepreneurs. The solution isn't just filling a gap—it’s reshaping how marketplaces are created, launched, and scaled globally. With the rise of decentralised and platform-based commerce, this product stands as a future-ready contender against legacy e-commerce ecosystems.