Magento Enterprise Edition 2.1 The next-generation ecommerce platform
Magento has been long known as one of the most reputed digital commerce platforms that seconds comprehensive online stores.  Since its inception in 2008, the authorities behind this peerless ecommerce platform have been working around the clock to offer flawless shopping experience. Pertinent efforts gave way to the latest innovation i.e. Magento Enterprise Edition 2.1. The Magento Enterprise Edition 2.1 is renowned for its versatility to offer quick and engaging shopping experience customized to your brand. As quoted by the official website of Magento “The latest innovation is all about sustained growth, enhanced business efficiency and adaptability at scale.” Compiled here are some of the unmatched features of Magento Enterprise Edition 2.1 that will help you to unleash complete power as a merchandiser.

Supreme Shopping Experience:  

The Magento Enterprise Edition 2.1 is tailored for supreme shopping experience, which signifies drastic improvements in conversion rates. Some of the features tailored to make this a reality are:

Overhauled design references and checkout flow: The responsive design reference themes facilitate merchants to cater unmatched shopping experience irrespective of the screen size. A redesigned checkout flow seconds conversion rate improvements by pruning the number of checkout steps from 5 to 2. Both these enhancements, addresses any possible concerns regarding one of the critical factors to seamless user experience i.e. ‘Time’.

Enriched staging, preview and product merchandising: The advanced Magento Enterprise Edition 2.1 platform comes tagged with tools, which enables the merchants to make revamp and preview the site changes to facilitate ideal user engagement. Product merchandising feature is the key to integrating high quality media from streaming sites like YouTube and Vimeo.

Unmatched Developer Experience:

The innovative tools coupled with the Magento Enterprise Edition 2.1 are tailored to your business requirements. A couple of these enhancements are enlisted here:

  • Revamped & agile admin panel: The admin panel has been overhauled to offer quick solutions to daily tasks. Additionally, the admin panel is also made user friendly and easy to understand. The enhanced drag and drop feature also provides you the option to tailor the admin panel with the important dimensions and metrics like ordered product details, customer etc.
  • Elastisearch: Elastisearch is uprising innovation that has been increasingly integrated with ecommerce platforms. The new Elastisearch integrated with the Magento Enterprise Edition 2.1 facilitates product easy setup, scale and management.

Optimum Performance:

Magento Enterprise Edition 2.1 is characterized for quick page rendering and is also efficient enough to meet the enterprise level traffic standards.

  • Advanced page caching: The advanced page caching mechanism integrated into the Magento Enterprise Edition can be held responsible for optimum performance with minimum tuning. Additionally, optimized javascript code modules and compressed images, adds to the shopper experience via faster loading.

Architectural advantages: Magento Enterprise Edition’s architecture is tailored to assist the merchants to deliver seamless and innovative shopping experience.

  • Enhanced Theming: Enhanced theming enables merchants to prepare their store additional product migrations, seasonal campaigns and much more in half the time.
  • Modular code base & automated testing: This architectural advance facilitates effortless customizations by offering the privilege to add custom functionalities. Automated testing speeds up the QA process while enhancing code quality.

Magento Cloud holds it all!!!

The Magento Enterprise Edition 2.1, which is available on the cloud, provides you the provision to brood user experience enriched ecommerce platforms without heeding much about infrastructure.  The end product is a optimized, secure, versatile and user friendly storefront hosted in AWS.

Summing it up

The Magento Enterprise Edition 2.1 seems to be the next big thing in the digital ecommerce jargon. With the latest upgrade, offering you seamless features to take your store front to the next level while also preparing it for rapid deployment irrespective of the environment, it is imperative that you think more about tagging your online store with such shopping cart system.

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"Kiran is a web performance/marketing executive at Cubet where his focus is on driving visits to Cubet's site by the adoption of performance best practices. His focus also revolves around Link Earning, SEO and SMO. Kiran enjoys watching anything from action movies to documentaries apart from reading and writing."


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